In today’s digitally driven world, digital marketing course has become one of the most in-demand skills for students, professionals, and entrepreneurs alike. With the boom in e-commerce, social media, and online branding, companies are actively seeking individuals who can manage their digital presence effectively. As a result, the demand for online digital marketing courses has soared in India. But with so many options available, one pressing question arises: how much do online digital marketing courses cost in India?
Introduction in online digital marketing course
In this article, we’ll dive deep into the best online digital marketing courses in India, their fees, and what you get for your money. Whether you’re a beginner or someone looking to upskill, this guide will help you find the right course at the right price.
Why Choose Online Digital Marketing Courses?
Before diving into the fees, let’s understand why online digital marketing courses are a preferred choice in India:
- Flexibility: Learn at your own pace, anytime, anywhere.
- Affordability: Online courses often cost less than classroom-based programs.
- Access to Experts: Courses often include masterclasses from industry leaders.
- Certification: Many courses offer certificates that enhance your resume.
Best Online Digital Marketing Courses in India with Fees (2025)
1. Google Digital Garage – Fundamentals of Digital Marketing
- Platform: Google
- Fee: Free
- Duration: 40 hours
- Level: Beginner
- Highlights:
- 26 modules created by Google trainers
- Free certificate
- Great for beginners
Verdict: Ideal for those just starting out and looking for a credible, no-cost option.
2. Coursera – Digital Marketing Specialization by University of Illinois
- Platform: Coursera
- Fee: ₹3,700 – ₹4,500/month (varies)
- Duration: 4-6 months
- Level: Intermediate
- Highlights:
- Taught by professors from University of Illinois
- Certificate from a reputed global university
- Includes practical assignments
Verdict: Best for those looking for an academic-level course with international recognition.
3. UpGrad – Advanced Certificate in Digital Marketing and Communication
- Fee: ₹75,000 – ₹1,00,000 (depending on duration & modules selected)
- Duration: 6.5 – 11 months
- Level: Beginner to Advanced
- Highlights:
- Powered by MICA (Mudra Institute of Communications, Ahmedabad)
- 1:1 mentorship, placement support
- Live sessions and case studies
Verdict: A premium program ideal for serious learners and professionals aiming for career transitions.
4. Simplilearn – Digital Marketing Specialist Program
- Fee: ₹59,000 – ₹65,000
- Duration: 4–6 months
- Level: Intermediate
- Highlights:
- Co-created with Facebook (Meta)
- Includes tools like Google Ads, Facebook Ads, SEO
- Job assistance included
Verdict: Great for working professionals looking for practical skills with brand support.
5. IIDE – Indian Institute of Digital Education
- Fee: ₹1,15,000 – ₹1,20,000
- Duration: 4–6 months
- Level: Advanced
- Highlights:
- Live training with industry experts
- Placement assistance and mentorship
- Tools worth ₹72,000 provided
Verdict: High-end option, perfect for those who want in-depth learning with real tools.
6. NIIT – Digital Marketing Program
- Fee: ₹35,000 – ₹51,000
- Duration: 6 months
- Level: Beginner to Intermediate
- Highlights:
- Backed by decades of experience in education
- Focuses on SEO, SEM, content marketing, and social media
- Online mentoring and assessments
Verdict: Trusted brand offering structured training at a mid-range price.
7. Digital Vidya – Certified Digital Marketing Master Course
- Fee: ₹55,000 – ₹65,000
- Duration: 4–6 months
- Level: Intermediate to Advanced
- Highlights:
- Government of India recognized
- Includes 15+ certifications (Google, Facebook, HubSpot, etc.)
- Hands-on assignments and projects
Verdict: Suitable for those wanting a government-approved, multi-certification course.
What Do These Fees Usually Include?
When you’re paying for a digital marketing course, you’re not just paying for video lectures. Here’s what you typically get:
- Recorded sessions and live classes
- Access to paid tools (SEMRush, Ahrefs, Google Ads, etc.)
- Certifications from platforms like Google, Meta, HubSpot
- 1:1 mentorship and doubt-solving sessions
- Placement support (in premium plans)
- Case studies, projects, and quizzes
How to Choose the Right Course?
With such a wide range of fees—from free to over ₹1 lakh—it’s important to choose a course that fits your goals:
- For Beginners on a Budget: Google Digital Garage, HubSpot Academy, or a basic Coursera course.
- For Job Seekers & Career Switchers: UpGrad, IIDE, or Simplilearn offer job assistance and certifications.
- For Entrepreneurs & Freelancers: Digital Vidya and Coursera offer skills and practical knowledge needed to build a digital business.
Final Thoughts
Digital marketing course is no longer a “nice-to-have” skill—it’s a must-have in almost every industry. The best part? You can learn it from the comfort of your home, at your own pace, and within your budget. Whether you’re looking for a free course or willing to invest ₹1 lakh for a premium experience, there’s an option for everyone in India.
Take your time, compare the features, and choose a course that fits your learning style, career goals, and financial capacity. With the right digital marketing course training, you’ll open doors to exciting opportunities across industries—be it freelance work, starting your own business, or landing a high-paying job in a top company.